Mac users are 'snobs'


The Street has posted a video take--tellingly entitled Mac users are snobs--on Mindset Media's attention grabbing research that found Mac users to be more liberal, less modest and more assured of their own superiority.

New info / correlations in The Street's version:

Mac users more likely to use teeth-whitening products

Mac users bought on average five new pairs of sneakers in the last year

More likely to buy organic food

More likely to frequent Starbucks

Apple Store Online


More likely to own a hybrid car

Mac users are perfectionists

More likely to use notebooks

Prefer to drive station wagons

More likely to pay more for green products

More likely to pay for downloaded music

We've heard most or all of this before. But, five pairs of sneakers a year? Sheesh! I buy one pair of chucks every two years...

What's your take?

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