October 14th 2008
By Mike Flaminio
Apple has announced a complete update of its portable product lines and a new stand-alone display.
"Apple has invented a whole new way of building notebooks from a single block of aluminum. And, just as important, they are the industry's greenest notebooks," said Steve. "The new MacBooks offer incredible features our users will love--like their stunning all-metal design, great 3D graphics and LED backlit displays--at prices up to $700 less than before."
Here are the links and some spin:
• New MacBook Family Redefines Notebook Design
-- State of the art NVIDIA graphics
-- New large glass Multi-Touch trackpads
-- Instant-on LED-backlit displays
-- "Unibody" Aluminum enclosure
-- Plastic MacBook now sells for $999
-- Energy Star 4.0, EPEAT Gold and RoHS environmental standards compliant
• Apple Unveils 24-inch LED Cinema Display for New MacBook Family
Aside from the $999 plastic MacBook, there's been no real movement on price, which is disappointing, and processor speeds have mostly stood still, as well. However, bus, memory and graphics (nVidia 9+xx series) upgrades will underpin meaningful performance increases.
Apple emphasized again and again the improved environmental cred of these products, which is welcome but can't be counted on to improve the company's Greenpeace, etc scorecards.
The MacBook, MacBook Pro and MacBook Air have all been updated and are available immediately
from the Apple Store or check out Apple's new Which MacBook Are You buying guide.
The iMac, Mac mini and AppleTV haven't been updated, which were always long shots for this particular event.