November 20th 2013
By Mike Flaminio
The carrier is partnering with Best Buy to offer 12 months of free cellular service to students that purchase a new smartphone from the retailer. The Unlimited, My Way student promotion includes unlimited voice minutes, unlimited texting, and 1GB of data.
It appears customers will need to either sign a contract or pay full price for their phone. In addition, they'll have to front a $36 activation fee. If students would like unlimited data, that's only $10/mo.
That's kind of a crazy aggressive promotion.