Other World Computing
Feature Graphic
The Apple Watch
Feature Graphic
Switching to iPhone 6 Plus, Apple Watch Role Playing, Over-Under + More
Feature Graphic
iPhone 6/6+, Hot Thighs and Tights Pants, What's Wrong with iPhone Lines
Feature Graphic
How to get photos on to iOS 8 iCloud Photo Library
Feature Graphic
iPhone pre-orders, iOS 8, Tim Cook Interview + More
IGM Logo

| Home | Contact | Advertising | Search | Submit


iTunes Cards Going Retail?



By

Reuters reports that Apple is considering producing iTunes Gift Cards for individual artists and albums.

Apple will reportedly pilot the idea through its own retail stores, but the company is also said to be experimenting with the gift cards by selling them through Safeway, Starbucks and Best Buy stores. Wal-Mart and Target have also been approached.

"It sounds like a way to help Apple get 50 percent market share," one senior record industry executive said – somewhat sourly – who is quoted in the article. He added that it was "ridiculous" for Apple to be negotiating with retailers on the behalf of labels.

Nora Jones and Maroon 5 are amongst those under consideration for the first of the cards.

Analysis: Yes, Apple could make quite an impact on already-bruised CD sales, the veritable rivers of gold for record companies. We assume the record executive means '50%' of all music sales, as iTunes already owns the online music market.

Of course, the labels will have to go along with this for it to work for Apple. And Wal-mart, with its own download service, probably won't be keen. It's now clear, as one can see from the behaviour of Universal, that the record labels would dearly love to break away from iTunes' dominance – so that Apple becomes just another music e-tailer – but since the rest of the subscription sites are hopeless and uncompetitive, they've had no choice but to stay with iTunes, even as they search for alternatives to diminish Apple's influence.


Trans Intl

Spacer

Connect with Insanely Great Mac


spacer

Recent Articles

- Ive named Chief Design Officer
- Gold plate your Apple Watch at home
- OWC announces Accelsior S PCIe mount for SSD drives
- Speed tests on MacBook Pro SSD speeds
- Apple Watch OS 1.0.1 Released
- Apple TV set reported abandoned
- MacBook Pro gains Force Touch, iMac 5K gets new pricing
- Video: How to sign/encrypt email using OS X Mail and a secure certificate authority CA
- LifeProof ships water-proof battery backup case
- Apple Watch lacks anti-theft security
- iGrill thermometer comes to the Apple Watch
- Apple Pay chipping away at Walmart backed CurrentC
- Safari on the Apple Watch
- Vulnerability found with MacKeeper
- Mac App Store sales
- Reserve Strap and the secret Apple Watch plug
- Apple Watch Review Diary: UX, odds and ends
- Apple Watch Review Diary - Battery: First Full Week
- Podcast: Thoughts on the Apple Watch
- Apple Watch Review Diary - Notifications
- Apple's supply chain and the defective taptic engine part
- Apple Watch Review Diary - Fitness Features/Tracker
- Apple Watch Review Diary - Productivity Apps: OmniFocus, Trello, Evernote IFTTT
- Tattoos and Apple Watches may not mix
- Apple Watch Review Diary - Making/Receiving Phone Calls


Browse and search for more articles

Insanely Great Mac Logo

IGM Specials

Mercury Extreme SSD
60GB - $48.79
120GB - $73.79
240GB - $128

480GB - $228

960GB - $649

iMac RAM (Retina)
8GB Kit - $78
16GB Kit - $160
32GB Kit - $320

External Storage
500 GB - $129
1 TB RAID - $239
Mobile RAID - $199

Power2U AC/USB Wall Outlet - $20

MacBook Drive Caddy - $39

MacBook Pro Memory
8GB - $96
16GB - $179

Radeon HD 7950 GPU
$448

iSchmutz Air Filter
$24.99


Trans Intl

Trans Intl





Home

About

Advertising

Search

Copyright 1995-2015 Insanely Great Mac. All rights reserved.
Privacy Statment | Terms of Service | Editorial Policy