Other World Computing
Feature Graphic
iPhone 6/6+, Hot Thighs and Tights Pants, What's Wrong with iPhone Lines
Feature Graphic
How to get photos on to iOS 8 iCloud Photo Library
Feature Graphic
iPhone pre-orders, iOS 8, Tim Cook Interview + More
Feature Graphic
Podcast: iPhone 6, Watch, Apple Pay, etc, etc
Feature Graphic
Podcast: Cloud security tips, TheFappening, Apple Event, plus more
IGM Logo

| Home | Contact | Advertising | Search | Submit


iTunes Cards Going Retail?



By

Reuters reports that Apple is considering producing iTunes Gift Cards for individual artists and albums.

Apple will reportedly pilot the idea through its own retail stores, but the company is also said to be experimenting with the gift cards by selling them through Safeway, Starbucks and Best Buy stores. Wal-Mart and Target have also been approached.

"It sounds like a way to help Apple get 50 percent market share," one senior record industry executive said – somewhat sourly – who is quoted in the article. He added that it was "ridiculous" for Apple to be negotiating with retailers on the behalf of labels.

Nora Jones and Maroon 5 are amongst those under consideration for the first of the cards.

Analysis: Yes, Apple could make quite an impact on already-bruised CD sales, the veritable rivers of gold for record companies. We assume the record executive means '50%' of all music sales, as iTunes already owns the online music market.

Of course, the labels will have to go along with this for it to work for Apple. And Wal-mart, with its own download service, probably won't be keen. It's now clear, as one can see from the behaviour of Universal, that the record labels would dearly love to break away from iTunes' dominance – so that Apple becomes just another music e-tailer – but since the rest of the subscription sites are hopeless and uncompetitive, they've had no choice but to stay with iTunes, even as they search for alternatives to diminish Apple's influence.


Trans Intl

Spacer

Connect with Insanely Great Mac


spacer

Recent Articles

- Tim Cook: Apple Watch in April
- Apple’s Q1 Earnings
- 1Password gets update on Mac, iOS
- Cringely on IBM's massive restructuring
- Report: Apple Watch battery life may be around 19 hours
- Twitter launches recap feature
- Rogue Amoeba Audio Hijack get major overhaul
- Khan Academy brings lessons to iPad
- Evernote Scannable App
- Podcast: CES wrap-up of gadgets, ho or no adventures and more
- Looking at Flickr camera ownership for 2014
- iOS 8 beta previews Apple Watch companion app
- Lifeproof LiveActiv Battery Backup Case and Smart Mounting System - CES 2015
- USB 3.1 storage from Other World Computing - CES 2015
- ScanSnap ix100 portable/mobile scanner - CES 2015
- WEMO Zigbee products for doors, windows, smoke detectors, keychains, and more - CES 2015
- FLIR One thermal camera for iOS w/ Lightning Connector- CES 2015
- iDevices Switch offers iOS 8 HomeKit compatibility - CES 2015
- Upcoming Transwarp from OWC brings better than Fusion Drive to older Macs0 CES 2015
- Anova Bluetooth Sous Vide Cooker - CES 2015
- Mountie from Ten 1 Design mounts your tablet to your display - CES 2015
- iPin Laser pointer and iPin BTtogo presentation gadgets for iPhone - CES 2015
- Griffin Reversible USB cable in iPhone colors - CES 2015
- Griffin iTrip AUX Bluetooth and iTrip AUX AutoPilot for cars - CES 2015
- NuMount VESA adapter announced for newer iMacs


Browse and search for more articles

IGM Specials

Mercury Extreme SSD
60GB - $47
120GB - $67
240GB - $134

480GB - $245

960GB - $619

iMac RAM
8GB Kit - $97
16GB Kit - $195
32GB Kit - $394

External Storage
500 GB - $129.99
1 TB RAID - $219.99
Mobile RAID - $190

Power2U AC/USB Wall Outlet - $15

Thunderbolt 2 PCIe Expansion - $189

Thunderbolt 2 HDD Enclosure - $299

MacBook Pro RAM
16GB Kit - $148
21GB Kit - $288


Other World Computing

Other World Computing





Home

About

Advertising

Search

Copyright 1995-2015 Insanely Great Mac. All rights reserved.
Privacy Statment | Terms of Service | Editorial Policy