Amazon to pull Apple TV


Spencer Soper for Bloomberg:

The Seattle-based Web retailer sent an e-mail to its marketplace sellers that it will stop selling the Apple TV and Google's Chromecast since those devices don't "interact well" with Prime Video. No new listings for the products will be allowed and posting of existing inventory will be removed Oct. 29, Amazon said. Prime Video doesn't run easily on its rival's hardware.

Reportedly other devices that do stream to Prime will remain available.

Amazon can do whatever, but this seems to delineate Amazon's transition from retailer of things to streaming content mogul.