Apple Wednesday announced a new entry level iMac that pushes the iMac price tag down about $200 to $1099. The new 21.5-inch model trims the specs of the previous low-end iMac with a slower 1.4 GHz dual-core i5 CPU, Integrated Intel graphics, and 500 GB hard drive.
The move allows Apple to trim the “starting at” price tag on promotional material. Given the timing, I’d guess this lower end iMac may be geared towards education customers, although unlike previous “streamlined” iMacs this is available to everyone. Occasionally Apple would make a low-end iMac available to just eduction customers, particularly institutions looking to outfit labs.
Students likely will opt for a laptop, but if someone is shopping for iMac for school that configuration sells for $1049, or $50 less. Apple typically puts out an back to school promo, so if you are thinking of buying something, you may want to hold off until later this summer.
Anyway, a bit of a curious move. Recently Apple tweaked the MacBook Air lineup by adjusting the lowest end model, but that was actually a slight increase in speed and price cut. Here Apple is cutting prices and specs.
- Tim Cook: Apple Watch in April
- Apple’s Q1 Earnings
- 1Password gets update on Mac, iOS
- Cringely on IBM's massive restructuring
- Report: Apple Watch battery life may be around 19 hours
- Twitter launches recap feature
- Rogue Amoeba Audio Hijack get major overhaul
- Khan Academy brings lessons to iPad
- Evernote Scannable App
- Podcast: CES wrap-up of gadgets, ho or no adventures and more
- Looking at Flickr camera ownership for 2014
- iOS 8 beta previews Apple Watch companion app
- Lifeproof LiveActiv Battery Backup Case and Smart Mounting System - CES 2015
- USB 3.1 storage from Other World Computing - CES 2015
- ScanSnap ix100 portable/mobile scanner - CES 2015
- WEMO Zigbee products for doors, windows, smoke detectors, keychains, and more - CES 2015
- FLIR One thermal camera for iOS w/ Lightning Connector- CES 2015
- iDevices Switch offers iOS 8 HomeKit compatibility - CES 2015
- Upcoming Transwarp from OWC brings better than Fusion Drive to older Macs0 CES 2015
- Anova Bluetooth Sous Vide Cooker - CES 2015
- Mountie from Ten 1 Design mounts your tablet to your display - CES 2015
- iPin Laser pointer and iPin BTtogo presentation gadgets for iPhone - CES 2015
- Griffin Reversible USB cable in iPhone colors - CES 2015
- Griffin iTrip AUX Bluetooth and iTrip AUX AutoPilot for cars - CES 2015
- NuMount VESA adapter announced for newer iMacs
Browse and search for more articles