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A look at Apple's changing self image



By

Stephen Hackett:
For ages, at the bottom of press releases, Apple has included a statement about its business, and over the years, this boilerplate statement has changed numerous times.

This is a cool look at how Apple's PR boilerplate changed since 1995. This is the paragraph Apple places at the bottom of its press releases. Over the years you can see the shift in focus and changing product lineup.


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