Jawbone announced Tuesday it's partnering with third-party developers to extend functionality of its Up fitness/health product. The company also announced open APIs in the future. The advantage is third-party apps, sites, and other products can integrate data logged by the Up. Until now Up data was limited for use only on Jawbone's app. This is one of the cooler features of Fitbit and also Body Media's products. Interestingly, Jawbone also announced today it has acquired Body Media.
The company announced 10 partners for the launch and developers can apply for future integration. Announced partners include popular app LoseIt!, MyFitnessPal, and RunKepper, in addition to compatibility with the Withings scale.
The integration accompanies the Up app version 2.5, which is available starting today.
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